HRI Lodging Executives
Vice President, Revenue Management
Lior is a passionate hotelier with over 18 years of hospitality industry experience. Lior’s exposure to hotel operations, multiunit and corporate revenue management, along with the ability to formulate strategies and explain complex concepts, charts a course to increased revenues, market share and profitability. He knows what success looks like on a large scale, having overseen Sofitel Luxury Hotels’ North American portfolio during his time as the company’s Regional Director for Revenue Management. Prior to that, he spent several years with Hilton Hotels as a Director of Revenue Management, where he helped guide and support properties across a wide range of geographic locations and markets. He is a graduate of Cornell University’s Hotel School.